Cal Poly, San Luis Obispo Sustainability Package

Laying Waste to Waste

Cal Poly San Luis Obispo is world-renowned for its efforts in sustainability. AMF showcased the results of the university’s extensive environmental commitment in an accessible, aesthetically-pleasing package that included writing the annual report, media releases and story pitches. There were also some special interest presentations and email outreach.

Outcome

The package won ADDY and PRSA awards, attracted local media coverage and ultimately became a university tool for recruiting new staff and faculty. AMF had the opportunity to tell the world about it as a presenter at the International Town Gown Association Conference in Boulder, CO —a direct result of the media coverage we garnered.

 

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